Global Gift Trade Show in 2014: Colorado Mineral and Fossil Show (Spring), date: April 18-20, 2014, Denver Colorado US; Canton Fair date: April, 23-27, 2014, Guangzhou China; Gift, Gourmet and Souvenir Show, date: April 26-28, 2014, Petoskey Michigan US; Hong Kong Gifts & Premium Fair, date: April 27-30, 2014, Hong Kong; and etc
Coca-Cola's hugely successful Designated Driver campaign is back for the sixth year running this Christmas, rewarding motorists who choose not to drink during the festive period with a 'buy one, get one free' offer on Coke, Diet Coke and Coke Zero in licensed outlets nationwide.
Analysis by McKinsey over the past five years has revealed that companies that put data at the center of the marketing and sales decisions improve their marketing return on investment by 15% to 20%.
Travel + Leisure's Top Social Guy Shares 10 Hard-working Twitter Tactics. 1. Think about what your audience is thinking about; and more...
The Scottish ban on multi-buy promotions for alcohol, introduced in Scotland in October 2011 as part of the Alcohol Act 2010, failed to reduce the amount of alcohol consumers bought, according to a new study.
Keith Austin, CEO of Event Marketing Solutions looks at the latest thinking on sensory marketing and why experiential activity makes brand sense. Event Marketing Solutions, Roadshow Exhibitions, Event Management.